On April 1, 1970, President Richard M. Nixon signed a bill that still affects Americans today and has produced further legislation regulating tobacco and smoking. The bill prohibiting the broadcasting of cigarette commercials was to go into effect at the end of the year, however, a concession made to broadcasters allowed cigarette ads to continue through January 1, 1971. Broadcasters would reap additional revenue from ads scheduled to run during the New Year's football games. No longer would Americans be encouraged to "walk a mile for a Camel," "to rather fight than switch," "to take Salem out of the country" or be concerned about something even a "silly millimeter longer." In a rash of nostalgia, the Nixon Era Center has provided some examples of cigarette advertising from the 1960s and 1970.
See the History of Tobacco Legislation
VIDEO: Benson and Hedges 100s
VIDEO: This is Marlboro Country
VIDEO: LS/MFT: Lucky Strike Means Fine Tobacco
VIDEO: You can take Salem out of the country but . . .
VIDEO: Fred Flintstone & Barney Ruble plugging Winston